At the beginning of the COVID-19 pandemic, we created a foundation with a mission close to our heart:

helping shelters care for abandoned dogs and cats. The idea was born out of a shared passion for animals, and I launched the project with two close friends who had both worked at the SPCA in Dallas, Texas.

Our goal was simple yet powerful: to sell unique products for animal lovers and use the proceeds to support animal welfare organizations across three countries. Each purchase directly contributes to the well-being of countless animals in need.

In the U.S., we partner with Best Friends Animal Society, a leading rescue organization that provides care and sanctuary for thousands of pets. In the UK, our donations support Battersea Dogs and Cats Home, one of the oldest and most respected shelters in the country. And in Australia, we work with Animal Welfare Charity AWL SNW, which is dedicated to protecting animals and providing them with a second chance at life.